floriana balan | Graphic&interactive design

GRAPHICINTERACTIVEDESIGN

ABOUT ME

work

My objective is to work for solving client’s online and offline presence issues through the use of leading-edge technology.

Design with usability and creativity. Solid experience in understanding and merging business needs and goals with the requirements of the web and print to create visually appealing and successful concepts (corporate id, website, advertising, posters, brochure, cover and layout for books and magazines, etc).

Site development with consistency. Strong, comprehensive knowledge of the development procces, from the concepting to completion (project management, information architecture, site navigation, design concepting, browser/design testing, advertising online).

profile

Experience in project and team management
Successful in incorporating analytical and creative skills
Skilled in communicating with and interpreting clients’needs
Proven ability to focus on multiple deadline-driven tasks
Proficient in verbal, written and presentation skills
Experienced in several software programs
Expert proficiency in the English language in reading, writing and speaking

experience

present: design consultant
2009 – 2008: design director at RockMedia
2008 – 2006: design director at Business Media Group
2006 – 1999: design manager at iMedia Network
1999 – 1998: art director at Werbung NRG
1998 – 1997: graphic designer at Notorius Adv.
1997 – 1995: graphic designer at Metropolis Network

Advertising campaines for Xavier Laurent, Del Monte, Mol, School, Sport Vision, Excelent, Bosh, Rockwool, Connex, Ford, Eternit, Cembrit, Sprite, Stollweck, Vanish, L’Oreal, Nurofen, Paneuro, Editura Tehnica, Business Media Group, Kangaroo Express, Stuff, Biz, Campaign
Packaging for Brenac, Stolwerck, CoDrink’s, Double Horses
Design decorating and furniture project for Werbung NRG Headquarters and residential spaces
Company stationery for a 5th Edition of the Biennal Exhibition of the European Academies of Art, Ion Tiriac Air Company, Sport Vision, Editura Tehnica, Werbung NRG, Matrix Communications, iMedia Network, Vista Communications, Kangaroo Express, AzurTravel, Business Media Group.
Website and online advertising for iMedia Network, Alpha Finance, Eurisko, Lafarge Romania, Premium Communication, Ivision, Business Media Group etc.

education

Several Courses on Design Usability, Visual Communications, Marketing and Management
1998: Graduate of Academy of Art Bucharest (Department of Design)
1992: Graduate of “N. Tonitza” High School Bucharest (Department of Design)
Continuing education on general design and inline functionality.
Continuing education in human resources, communication and management.

software

Graphic design and layout: Adobe Photoshop, Macromedia Freehand, QuarkXPress, InDesign
Web design: Basic HTML, Macromedia Dreamweaver, Macromedia Fireworks
Others: Adobe Acrobat, Microsoft Office

PORTFOLIO

ECO GEST

Project: ECO GEST SA online presence | What I did: graphic and structure concept, usability, information’s architecture, layout

ECO GEST

DAILY BUSINESS

Project: dailybusiness.ro online presence | What I did: redesign concept for website layout

dailybusiness.ro

ASPIIR

Project: ASPIIR online presence
What I did: design concept for logo, website graphic and structure concept, usability, information’s architecture, layout

AVOCAT MUSCALU

Project: Muscalu Daniela Cristina – Cabinet de Avocat online presence, corporate and promo materials | What I did: design concept for logo, print and website layout

SKOP SOLUTION

Project: Skop Solution online presence, corporate and promo materials | What I did: design concept for logo, print and website layout

HARMONYDESIGN

Project: HarmonyDesign online presence, corporate and promo materials | What I did: design concept for logo, print and website layout

harmonydesign

A.A.INT.IND.

Project: A.A.INT.IND. online presence | What I did: design concept for website layout

sisteme-fatade

FARMEC

Project: Farmec online presence | What I did: design concept for website layout

farmec

COCA-COLA HELLENIC

Project: Coca-Cola Hellenic jobs website | What I did: design concept for website layout

cchbc

DERMESTETICA

Project: Dermestetica online presence | What I did: design concept for website layout

dermestetica

HIGH-BAY

Project: High-Bay (Coca-Cola hellenic project) identity and newspaper | What I did: design concept for logo and newspaper layout

high-bay

TIRIAC AUTO

Project: Tiriac Auto online presence | What I did: design concept for website layout

tiriacauto

VIATA JOC SERIOS

Project: Viata mea un joc serios online presence | What I did: design concept for logo and website layout

viata-joc-serios

POWERCAMP

Project: PowerCamp identity and website | What I did: design concept for logo and website layout

powercamp

KINDER JOY

Project: Kinder Joy games | What I did: design concept and illustrations for 4 games

kinder

BIZCAMP

Project: BizCamp identity and website | What I did: design concept for logo and website layout

bizcamp

LUXUL

Project: Luxul identity and website | What I did: design concept for logo and website layout

luxul

HELLOW

Project: Hellow identity and website | What I did: design concept for logo, website homepage layout

hellow

FMCG

Project: FMCG visual presence | What I did: design concept for logo and corporate id

fmcg

LUXURY DAYS

Project: Luxury Day online presence | What I did: design concept for website layout

luxurydays

A50

Project: A50 book | What I did: design concept for logo, book layout, communication campaign and website layout

a50

BIZ

Project: Biz magazine communication campaign | What I did: design concept for printed materials, website layout

biz

STEEL CENTER

Project: Steel Center visual presence | What I did: design concept for logo and corporate id

steelcenter

STRATEGIC

Project: Strategic identity and website | What I did: design concept for logo and website layout

strategic

SECRETE DE CHEF

Project: Secrete de Chef magazine | What I did: design concept for cover and inside layout

secrete-revista

CA LA CARTE

Project: Secrete de Chef – Ca la carte book | What I did: design concept for cover and inside layout

secrete-cartea

ZILELE BIZ

Project: ZileleBiz event identity and online presence | What I did: design concept for logo,printed materials and website layout zilelebiz

OIL&GAS

Project: Oil&Gas event identity and website | What I did: design concept for logo, printed materials and website layout

oil&gas

BIZ ACADEMY

Project: BizAcademy’s conferences identity and online presence | What I did: design concept for printed materials and websites layout for BizAcademy’s series of conferences

bizacademy

CONTACT

Nothing to lose. A lot to gain.
Please use standard e-mail to contact me: folliana@yahoo.com


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